about the brand
Babo Botanicals is a New York-based brand focused on producing gentle and natural skincare products that cater to sensitive skin
certifications
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Babo Botanicals
Brand Rating & Evaluation
Overall Rating:
Top Choice
Our ratings are based on a scale from 1 (Avoid) to 5 (Top Choice). See How We Rate
The Shifting Gaia rating evaluates brands based on sustainable practices, ingredients and materials, and social responsibility, among others. These are a few factors influencing this brand's score:
sustainability practices
Babo Botanicals is actively working to enhance its sustainability footprint. The brand has set ambitious goals to reduce virgin plastic use by 75% by 2025, transitioning to 100% post-consumer recycled plastic in many of their products. They have also introduced eco-friendly refill pouches, reducing plastic usage by 80% compared to traditional bottles. Despite these efforts, there remains some potential for further innovation in packaging to reach zero-waste goals.
ingredients & materials
Babo Botanicals focuses on using natural and organic ingredients. Their sunscreens feature non-nano zinc oxide and titanium dioxide as active ingredients. There are no harmful chemicals like oxybenzone or octinoxate. They incorporate botanicals such as chamomile, calendula, and green tea extracts, which provide antioxidant benefits. The use of some synthetic compounds for preservation and texture enhancement slightly impacts the overall score for this category.
social responsibility
Babo Botanicals is a certified B Corporation and meets those high standards for social and environmental performance, accountability, and transparency. The brand emphasizes fair trade and supports ethical sourcing, which includes partnerships with local farmers in countries like Peru and West Africa, where they engage in fair trade practices and help sustain local economies. Their focus on cruelty-free practices and support for animal welfare contribute positively to the overall score for this category.
certifications
USDA Organic
EWG Certified
Leaping Bunny
B Corp Certified
some certifications are product specific*
learn more about these certifications