Brand Rating:

Glow Recipe

Average

6/10

Score 6/10

The Shifting Gaia rating evaluates brands based on sustainable practices, ingredients and materials, and social responsibility, among others. Below are a few factors influencing this brand's score:

Certifications

PETA Cruelty-free

Our ratings are based on a scale from 1 (Avoid) to 5 (Top Choice).
See how we rate.

Rated: October 15, 2025
Category: Beauty care
Subcategory: Skincare

Overview:

Sustainability 5.7/10

Non-toxicity 5.5/10

Glow Recipe, founded in 2014 by Sarah Lee and Christine Chang, is a U.S.-based skincare brand that draws inspiration from Korean beauty. They are known for fruit-forward, innovative formulations.

Highlights

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Sustainability

score : 5.7/10

Glow Recipe has taken several steps toward sustainability. The brand is Climate Neutral Certified, meaning they have measured their carbon emissions, offset them, and are working actively to reduce their overall carbon footprint. Glow Recipe also prioritizes eco-friendly packaging; they use recyclable materials, with a preference for glass over plastic, and employ plant-based inks for labeling.

Additionally, Glow Recipe responsibly sources most ingredients, choosing fruit-derived and natural ingredients when possible.

While these initiatives are positive, Glow Recipe could improve its transparency by providing more details on its long-term sustainability goals, such as specific carbon reduction targets or waste management strategies. Enhanced reporting on these aspects would strengthen their sustainability profile.

Non-toxicity

score : 5.5/10

Glow Recipe focuses on clean, non-toxic formulations, avoiding potentially harmful substances such as parabens, sulfates, and synthetic fragrances. Their product formulations are vegan and cruelty-free.

Although Glow Recipe maintains a high standard in terms of ingredient safety, the absence of third-party certifications like EWG Verified or COSMOS across its entire line limits independent verification of these claims. Expanding certification coverage would provide an added layer of reassurance for consumers concerned about ingredient safety.