Koala Eco

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Koala Eco

brand rating & evaluation
overall rating: Top Choice
rating tier top choice

Our ratings are based on a scale from 1 (Avoid) to 5 (Top Choice).

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The Shifting Gaia rating evaluates brands based on sustainable practices, ingredients and materials, and social responsibility, among others. Below are a few factors influencing this brand's score:

certifications:

Plastic Neutral Certified

learn more about these certifications*

overview

sustainability
8.6 out of 10
non-toxic
10.0 out of 10
social responsibility

about

Koala Eco is a brand offering plant-based home cleaning, personal care, and pet products.

Highlights:

  • Plastic Neutral certification via rePurpose Global
  • Claims carbon-neutral operations
  • Certified Toxic-Free via Made Safe

sustainability

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Sustainability
score:
8.6 out of 10

details:

Packaging

Every bottle is made from recycled post-consumer plastic and is itself recyclable. This means the brand isn’t introducing new virgin plastic; in fact, they report preventing 5.5 million new plastic bottles from being made by using recycled resin. Package designs are minimalist (simple bottles with minimal labeling) and durable enough to be refilled multiple times. Koala Eco offers larger refill bottles and even glass bottle options for some products to encourage reusing dispensers. The brand also partners with rePurpose Global to offset 100% of its plastic footprint, earning a plastic-neutral certification. This initiative ensures that for every amount of plastic Koala Eco puts into the world, an equivalent amount is removed from the environment.

Ingredient Sustainability

Across these products, Koala Eco consistently opts for renewable, plant-origin materials or safe green chemistry alternatives. The brand avoids ingredients linked to deforestation or biodiversity loss: for example, it does not use non-RSPO palm oil or its derivatives (it explicitly steers clear of coco-betaine, which can be palm-derived). Essential oils are sourced from Australia’s native flora (such as eucalyptus, rosalina, lemon myrtle) which can be cultivated sustainably; there’s no indication of problematic wild-harvesting of at-risk species. All formulas are free of PVC, silicones, or other environmentally persistent substances. The main synthetic components (glucoside and olefin sulfonate surfactants, preservatives) are readily biodegradable and used in eco-certified products industry-wide. One area for improvement would be obtaining certifications for ingredient sourcing.

Energy Use and Footprint

Koala Eco has taken steps to minimize its carbon footprint, though there is limited quantitative data publicly available. A notable practice is localizing production: the company manufactures in the USA for the U.S. market and in Australia for the Australian market, rather than shipping heavy finished products overseas. This reduces the carbon emissions associated with transportation (in particular, avoiding the trans-Pacific shipping of water-laden cleaning products). The formulas are concentrated (especially the laundry liquid, 100 washes per bottle), which means fewer shipments and packaging per usage.

The brand’s marketing and third-party accounts indicate that Koala Eco is a carbon-neutral company. This suggests that Koala Eco measures its operational and shipping emissions and offsets them entirely (likely through carbon credits or reforestation projects). However, details on this are sparse on Koala Eco’s own site; the carbon-neutral claim is mentioned by retail partners.

Waste Management

The products are biodegradable and free of pollutants like phosphates or chlorine, meaning they don’t introduce hazardous waste into waterways during consumer use. On the manufacturing side, while specifics aren’t given, using pre-existing recycled plastic for bottles means Koala Eco is helping utilize waste from other streams (curbside plastic) and likely has less factory scrap than if producing new plastic. There’s no information on factory waste minimization or recycling programs internally, so that remains an open question.

A standout effort is Koala Eco’s certification as Plastic Neutral. Through a partnership with rePurpose Global, Koala Eco funds the removal of as much plastic from the environment as it uses, supporting global recycling and waste recovery projects. This not only compensates for the plastic in its own products but also indirectly helps clean up existing pollution and supports waste management in communities.

Business Model

Koala Eco’s business model is grounded in selling essential household products in a sustainable way, and it generally avoids the trappings of overconsumption-driven models. Unlike fast fashion or beauty brands, Koala Eco does not rely on rapid product turnover or endless new launches. Its product lineup is relatively compact and “evergreen”: multi-purpose cleaners, dish soap, laundry liquids, hand/body products, and pet wash that are part of the permanent range. The brand occasionally introduces new scents or limited editions (for example, a limited collaboration laundry scent, or seasonal gift bundle collections), but these are infrequent and done in a mindful manner (often tied to partnerships with like-minded brands or charitable causes). There is no sense of “trend-driven” product churn; cleaning staples don’t go out of style, and Koala Eco isn’t pushing unnecessary new gadgets or frivolous items.

non-toxic

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Non-toxic
score:
10.0 out of 10

details:

Koala Eco puts enormous emphasis on ensuring its ingredients and materials are safe for human health. All products are marketed as non-toxic and family-safe, and this is backed up by independent certifications. The entire range is Australian Certified Toxic-Free and Made Safe certified according to Safe Cosmetics Australia standards. In practice, this means Koala Eco’s formulas contain none of the known harmful chemicals commonly found in conventional cleaners. They have zero carcinogens, mutagens, or reproductive toxins, and avoid even suspected problematic ingredients. For instance, they use sodium benzoate and gluconolactone as preservatives instead of parabens or formaldehyde releasers; they use plant essential oils for fragrance instead of synthetic fragrance mixes (which often contain phthalates and potential endocrine disruptors). They also exclude chlorine bleach, ammonia, nitrates, triclosan, and other harsh disinfectants that could pose inhalation or skin risks.

social responsibility

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Social responsibility
score:

details:

Fair Labor


Koala Eco is a family-founded company (based in Sydney, Australia, and now also in California, USA) and much of its manufacturing is done domestically in those regions. This suggests that the workers producing Koala Eco goods are operating under Australian and U.S. labor laws, which generally ensure safe working conditions, fair wages (at least minimum wage or better), and legal protections. By keeping production local, Koala Eco avoids some of the labor risks associated with outsourcing to factories in countries with lax labor enforcement.

When it comes to supply chain transparency, Koala Eco does not publish specifics about where each raw ingredient comes from or any labor standards for suppliers. Many ingredients (essential oils, plant extracts) are sourced within Australia, which likely means from farms or distilleries with fair employment practices (Australia has strict labor laws for agriculture). Some ingredients, like decyl glucoside surfactant or enzymes, might be sourced globally from chemical suppliers. There isn’t information on whether Koala Eco requires those suppliers to uphold certain labor standards.


Animal Welfare

Koala Eco is unequivocally a cruelty-free and vegan brand, which speaks directly to its commitment to animal welfare. No animal testing is conducted by Koala Eco on its products or ingredients, and they ensure that none of their ingredient suppliers test on animals either. They are Vegan Australia Certified, which requires that products be free from animal-derived ingredients and not tested on animals at any stage. 

Community Engagement

Koala Eco’s efforts are ongoing and integrated with its identity, not one-off charity events. The causes it supports (environmental conservation, environmental education, community wellness) are logically connected to its business and values. Importantly, the brand is transparent about these initiatives, describing them on its website and providing some outcome stats (like the number of students reached, plastic bottles offset, etc.). This transparency and alignment with core mission are characteristics of leading brands in community engagement.