Packaging

Their lip butter balms are poured into recyclable, compostable cardboard tubes with push-up lids instead of plastic sticks. Liquid products are packaged in amber glass bottles with dropper tops and come in recyclable paper boxes. Solid items such as the Bamboo Açai Scrub are housed in reusable glass jars with metal lids. All labels, inks, and shipping materials are designed for minimal environmental impact (e.g. recyclable paper and cardboard).

Ingredient Sustainability

Our representative analysis showed a consistent commitment to botanical, biodegradable ingredients. For instance, the Guava Nectar Lip Butter contains only plant oils and waxes. There are no petroleum-derived or non-biodegradable substances in the balm; even the flavor/fragrance is from natural extracts rather than synthetic aroma chemicals.

A large proportion of ingredients are USDA-certified organic, and the brand sources locally wherever possible.

Energy Use and Footprint

To Be Hawai‘i operates on a small-batch, locally focused production model that helps minimize its carbon footprint. All products are handcrafted with aloha on Maui in-house. Local manufacturing and sourcing also reduce transportation emissions.

To Be has not publicly disclosed detailed data on its energy usage or greenhouse gas emissions, and we found no evidence of a formal carbon-neutral or renewable energy program.

Waste Management

The company produces in small batches, which allows for tight quality control and avoids large volumes of unsold inventory or product waste. Many of To Be's formulations are water-free (anhydrous) or low-water, such as solid lotion bars, oil-based serums, and soaps, which reduces water usage in manufacturing.

Business Model

To Be Hawai‘i's business model encourages mindful consumption and quality-over-quantity. This philosophy is reflected in a curated product line that covers essentials (skin care, lip care, body, hair, home scents) but does not flood the market with constant, unnecessary launches.