Packaging
Cloudy cosmetic appears to use a mix of rigid containers for some lip products (a rectangular bottle with applicator), likely glass or plastic with a plastic cap/wand, and plastic tubes/closures for items like mascara and balm-format packaging.Cloudy Cosmetics states “Sustainable & Eco‑Friendly Packaging,” but the site content reviewed does not specify packaging materials (glass vs. plastic resin codes), PCR content, recyclability instructions, refill systems, take-back programs, or packaging certifications.
Ingredient Sustainability
The concealer lists mica and both products list mineral colorants (titanium dioxide; iron oxides).
Mica supply chains in key producing countries have documented risks involving informal mining and unsafe conditions.
Other products like their foundation includes olive fruit oil and macadamia seed oil, but the brand does not provide certifications (organic, regenerative, fair labor) or origin transparency on the product page. We’ve also assessed that there are some potential palm-linked ingredients (e.g., caprylic/capric triglyceride; some fatty alcohols/esters). These are frequently manufactured from coconut and/or palm feedstocks depending on supplier.
Energy and Overall Footprint
Cloudy Cosmetics repeatedly positions itself as made in Lebanon, and the site shows Lebanon-local customer service and a flat Lebanon shipping rate on product pages, suggesting a comparatively localized market footprint relative to highly globalized brands but no measurable footprint reporting or mitigation strategy is disclosed
Waste Management
There is no disclosed evidence of factory waste reduction programs, process circularity, packaging take-back/refill programs, or quantified waste diversion rates.
The brand’s “sustainable packaging” statement is not accompanied by operational waste mitigation details
Business Model
Cloudy Cosmetics appears to operate as a small-to-mid curated catalog (dozens of products rather than hundreds/thousands), with sets/bundles (e.g., seasonal/holiday “pouch set” and “Valentine’s” bundles) that can either encourage multi-item purchasing or serve as gifting kits. The brand’s messaging emphasizes performance and aesthetics (“Trending Now,” “Top-rated formulas”), but there is no explicit model that structurally enforces slow consumption—such as refills, repairs, return-for-reuse, or strong “buy less” marketing commitments in the reviewed materials.