Me Mother Earth

rating tier top choice

Me Mother Earth

brand rating & evaluation
overall rating: Top Choice
rating tier top choice

Our ratings are based on a scale from 1 (Avoid) to 5 (Top Choice).

See how we rate.


The Shifting Gaia rating evaluates brands based on sustainable practices, ingredients and materials, and social responsibility, among others. Below are a few factors influencing this brand's score:

certifications:

Global Organic Textile Standard (GOTS)
Leaping Bunny
PETA Cruelty-free & Vegan
Plastic Neutral Certified

learn more about these certifications*

overview

sustainability
9.0 out of 10
non-toxic
10.0 out of 10
social responsibility

about

Me Mother Earth produces zero-waste personal care and household items from natural, renewable materials. Highlights

• Plastic-free

• Carbon neutral shipping

• Plastic Neutral

• Leaping Bunny

• 1% for the Planet

sustainability

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Sustainability
score:
9.0 out of 10

details:

Packaging

All packaging is plastic-free, recyclable or compostable. The brand explicitly avoids single-use plastics in shipment and product packaging, using materials like recycled kraft paper, compostable paper, and cardboard. For example, their floss refills come in a recyclable kraft box with a compostable paper wrapper, and products often have nothing more than a simple paper tag or sleeve. The company also offers product refills (e.g. dental floss refills) so that containers can be reused instead of discarded.

Material Sustainability

Across its product range, Me Mother Earth prioritizes natural, renewable, and biodegradable materials, with minimal reliance on synthetics. The vast majority of their materials are low impact fibers (hemp, organic cotton, sisal), sustainably harvested wood, bamboo, stainless steel, glass, etc. They avoid harmful synthetics like PVC, acrylic, or virgin polyester entirely. Even typically problematic inputs are addressed responsibly (e.g. any palm oil in their soaps is Certified Sustainable (RSPO).

Energy Use and Footprint

The brand actively reduces transport emissions by sourcing and manufacturing locally when possible. For emissions that are unavoidable, Me Mother Earth invests in carbon offsetting and renewable energy projects. The company has partnered with Shopify's “Planet” program to offset their carbon footprint. The brand proudly notes that every order ships carbon-neutral as a result.

Beyond shipping, the company supports broader climate solutions. According to their Sustainability Award feature, Me Mother Earth “partners with Planet to offset their carbon footprint and support innovative climate solutions.”

However, the brand does not yet claim to be Climate Neutral Certified or publish a detailed carbon inventory. There is no explicit mention of on-site renewable energy usage (e.g. solar-powered facilities) or targets for reducing manufacturing energy.

Waste Management

Me Mother Earth's choice of materials inherently reduces waste in production. Natural materials like bamboo, wood, and cotton have by-products that can often be repurposed or composted (e.g. sawdust, fiber scraps) as opposed to plastic off-cuts that become trash. The brand also emphasizes upstream waste reduction by avoiding complex multi-material products that are hard to produce or recycle.

They are a certified Plastic Neutral company through their partnership with rePurpose Global, meaning for every bit of residual plastic in their operations, they fund the removal of an equivalent amount of plastic waste from the environment. Furthermore, Me Mother Earth is involved with TerraCycle and Viva La Compost to help customers recycle or compost items that would otherwise be trash.

Business Model

Me Mother Earth's business model strongly supports sustainable consumption rather than overconsumption. The brand maintains a curated, evergreen product line of everyday essentials rather than chasing fast trends. Me Mother Earth goes so far as to urge customers to use up what they already have before buying new. The brand does not rely on the typical high-pressure sales tactics that drive over-buying. There is no evidence of constant flash sales or trend-driven collections.

non-toxic

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Non-toxic
score:
10.0 out of 10

details:

They have a strict “no PFAS” stance. Me Mother Earth's soaps, detergents, and cosmetics are formulated without the usual suspects: no parabens, no phthalates, no SLS/SLES, no formaldehyde-releasers. For example, their dish soap bars are phosphate-free, sulfate-free, paraben-free, palm oil-free, and use only safe, vegan ingredients. They highlight natural essential oils and avoid synthetic fragrances. Even items like their laundry detergent sheets use a benign plant-derived polymer (PVA) that biodegrades.

social responsibility

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Social responsibility
score:

details:

The brand integrates ethical considerations into its sourcing decisions. For example, any palm oil used in their products is RSPO Certified Sustainable Palm Oil. Furthermore, some of the brand's manufacturing is done locally in the USA, which inherently means adherence to higher labor regulations. For products made overseas, the brand seeks out ethical partners. A shining example is their Nut Milk Bag, which the product description notes is “sustainably made under BSCI social compliance for quality working conditions and fair wages.”

All Me Mother Earth products are certified cruelty-free by Leaping Bunny.

From its inception, Me Mother Earth committed to donating a portion of proceeds to environmental and community causes. These include big environmental nonprofits and grassroots efforts alike: 5 Gyres Institute (plastic pollution research), The Ocean Cleanup, Coral Gardeners, Surfrider Foundation, The Oceancy, Plastic Oceans International, and others.

The brand actively partners with other mission-aligned entities to amplify impact. For instance, as a cause partner of 5 Gyres, they help spread scientific knowledge on plastic pollution to their audience. Their partnership with rePurpose Global not only neutralizes their plastic footprint but also supports waste worker livelihoods in developing communities.