Shower Candy

rating tier conscious

Shower Candy

brand rating & evaluation
overall rating: Conscious
rating tier conscious

Our ratings are based on a scale from 1 (Avoid) to 5 (Top Choice).

See how we rate.


The Shifting Gaia rating evaluates brands based on sustainable practices, ingredients and materials, and social responsibility, among others. Below are a few factors influencing this brand's score:

overview

sustainability
7.1 out of 10
non-toxic
6.0 out of 10
social responsibility

about

Shower Candy is a family-owned personal care brand offering solid, plastic-free bath and body products.

Highlights:

  • Plastic-free, compostable packaging
  • Cruelty-free
  • Small Business

sustainability

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Sustainability
score:
7.1 out of 10

details:

Packaging

The brand uses no plastic packaging at all. Every bar is packaged in a compostable pouch or paper-based wrap with paper box secondary packaging. Inks and labels appear to be minimal; the focus is on simple, home-compostable packaging (likely plant-based cellophane or paper) with little excess.

Ingredient Sustainability

On the positive side, the formulas are rich in renewable botanical ingredients: coconut oil, shea butter, sunflower oil, mango butter, jojoba oil, and essential oils are all naturally derived and biodegradable. Such ingredients can be farmed sustainably. For example, shea butter often involves community harvesting in West Africa, and coconut oil comes from abundant tropical crops. Shower Candy also avoids environmentally notorious inputs like non-RSPO palm oil. Notably, none of the products assessed contain palm oil or petrochemical-based oils. This spares the brand from the deforestation and high ecological footprint associated with palm plantations.

Despite these positive elements, there are significant sustainability gaps in Shower Candy’s sourcing. Many of the plant oils used (e.g. soybean oil, canola oil, olive oil) are commodity crops often grown in large-scale monocultures. Unless sourced from certified organic or regenerative farms (which the brand does not claim), these ingredients may be associated with intensive pesticide use, soil degradation, or habitat loss. Soy and canola in particular raise red flags: conventional soybean farming in the U.S. is typically pesticide- and fertilizer-heavy and dominated by GMO varieties, and canola (rapeseed) cultivation often relies on chemical inputs and monocropping as well.

Another concern is the sourcing origin of ingredients like shea butter, cocoa butter, and essential oils. These can be sustainable if wild-harvested or community-traded responsibly, but without disclosure, it’s unclear if Shower Candy ensures ethical supply chains.

Energy & Footprint

Shower Candy has no public commitments or data on carbon footprint, renewable energy use, or emissions reductions. Notably, selling solid bars instead of liquids likely shrinks the overall carbon footprint per unit of product: the bars are lighter and more compact to ship (no water weight), and they eliminate the need for energy-intensive plastic bottle production.

Waste Management

Product design itself is the key: all products are solid and concentrated, meaning there is no need for disposable bottles, pumps, or excess packaging that would typically become waste. Every shampoo bar or soap bar directly eliminates a plastic bottle that might otherwise end up in landfills or oceans.

One aspect to note is manufacturing waste and end-of-life disposal beyond consumer hands. On these fronts, Shower Candy has not provided details. For instance, it’s unclear if they implement waste reduction in production (such as reusing soap trimmings or recycling water).

Business Model

Shower Candy’s business model reflects a balance between slow, sustainable growth and typical retail practices. Shower Candy isn’t flooding the market with constantly changing collections or limited-edition fads. Many of its formulations (e.g. goat milk soaps, argan oil shampoo bars) are timeless in nature, and the brand highlights quality and efficacy.

non-toxic

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Non-toxic
score:
6.0 out of 10

details:

The brand explicitly formulates without known harmful classes like parabens, phthalates, sulfates (SLS), and petrochemicals, which is a strong positive. In their place, the formulas rely on naturally derived substances and “green” synthetics that are widely considered safe for personal care use. For example, the preservative system in the Bergamot Grapefruit Shampoo Bar is benzyl alcohol, sodium benzoate, and potassium sorbate (all three are food-grade preservatives with relatively low toxicity profiles).

Moreover, many Shower Candy products contain no synthetic additives at all. The Fragrance Free Shampoo Bar, for instance, has only three ingredients (coconut oil, cocoa butter, and the coco-sulfate surfactant); nothing that would be considered toxic or controversial, and absolutely no dyes, fragrances, or preservatives needed due to its simplicity.

However, a couple of ingredient choices prevent Shower Candy from achieving a higher safety score. Most notably, the Pineapple Mango Conditioner Bar includes Benzophenone-1. Benzophenone-1 is a synthetic UV filter and stabilizer. While its function in a rinse-off hair conditioner is likely to preserve fragrance or color (preventing the bar from degrading under light), this chemical is part of the benzophenone family known for potential hormone disruption. Its close cousin oxybenzone (Benzophenone-3) is a notorious endocrine disruptor and environmental toxin; Benzophenone-1 itself has shown estrogenic activity in some studies and is restricted in certain applications.

Another area to watch is “Parfum (Fragrance)” in products like the shampoo bars and goat milk soap. The use of a generic fragrance blend means undisclosed aroma chemicals are present. The brand does assure that the formula is free of phthalates, so their fragrances likely do not contain those hormone-disrupting phthalate solvents (a common hazard in perfumes).

social responsibility

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Social responsibility
score:

details:

Fair Labor

Shower Candy provides little transparency about its supply chain or labor practices, which is a common gap for small indie brands. Manufacturing is done in the USA, and the company is family-owned, so one can infer that the workers who handcraft the bars (possibly the owners and a small staff) operate under U.S. labor laws with fair wages and safe conditions. This covers the final product assembly and handling. However, when it comes to the broader supply chain (the farming and processing of its many ingredients around the world), Shower Candy does not detail any fair labor initiatives.

Animal Welfare

In terms of animal welfare, Shower Candy has a mixed profile. The brand is proudly cruelty-free in its testing policy: it states that its formulas are free of animal testing, and as an independent company producing domestically, it likely does not test on animals nor sell in markets that require animal testing.

On the other hand, the brand is not a vegan brand, as it does use and even highlight animal-derived ingredients in some products. The most notable is goat’s milk, which is a key ingredient in their bar soaps and face wash bar. They also include soluble collagen (likely from fish or bovine sources) in the Milk & Collagen face bar. The use of these ingredients means the brand cannot be labeled vegan and does involve exploitation of animals to some degree. However, Shower Candy emphasizes that it ethically sources its goat milk, which implies attention to the welfare of the goats. “Ethically sourced” in this context likely means the goats are raised on organic feed without hormones and treated humanely.

Community Engagement

When it comes to community engagement and social giving, Shower Candy appears to have minimal involvement, which is an area of relative weakness in its social responsibility profile. The brand does not publicly mention any charitable partnerships, donations, or community initiatives on its website or social media (at least not prominently).