Brand Rating:

Saie

Top Choice

10/10

Score 10/10

The Shifting Gaia rating evaluates brands based on sustainable practices, ingredients and materials, and social responsibility, among others. Below are a few factors influencing this brand's score:

Certifications

B Corporation Certified

$OEKO TEX Standard 100$

OEKO TEX Standard 100

Climate Neutral Certified

Leaping Bunny

Plastic Negative Certified

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Rated: October 15, 2025
Category: Beauty care
Subcategory: Makeup

Overview:

Sustainability 7.6/10

Non-toxicity 9.0/10

Saie is a clean beauty brand that focuses on producing high-performance makeup with non-toxic, eco-friendly ingredients and sustainable packaging.

Highlights

• coming soon!

Sustainability

score : 7.6/10

Saie is committed to sustainability through multiple initiatives. They are Climate Neutral and Plastic Negative certified, meaning they measure and offset their carbon emissions and remove more plastic from the environment than they produce. They also partner with 1% for the Planet, donating 1% of their annual revenue to environmental causes such as The Coral Restoration Foundation and The Rozalia Project. Their packaging, while not entirely plastic-free, is designed to be sustainable, using recyclable materials where possible. The brand could improve further by transitioning to fully plastic-free packaging.

Non-toxicity

score : 9.0/10

Saie is dedicated to clean beauty and formulates its products with eco-conscious ingredients that are safe for the skin. They have a list of over 2,000 ingredients they refuse to use, such as parabens and phthalates. Their products are OEKO-TEX certified, which ensures they meet high standards of chemical safety. The brand's non-toxic formulations are bolstered by their use of skin-benefiting ingredients like hyaluronic acid and jojoba oil.