Five considered shades, each built around highly purified mineral pigments that deliver true, buildable color with a creamy soft powder feel. The IDUN Minerals Mineral Single Eyeshadow is a fragrance-free, vegan formula designed to sit comfortably on the lid without heaviness, from the warm bronze of Kungsljus to the cool shimmer of Fjällsippa and the grounded taupe of Kastanj.
- Highly purified mineral pigments including iron oxides and synthetic fluorphlogopite give each shade accurate, consistent color payoff that builds without patchiness.
- Fragrance-free and dermatologically tested, making it a reliable choice for sensitive skin and everyday wear.
- Creamy soft powder texture blends smoothly across the lid, whether applied lightly for a daytime wash or layered for more depth.
- Vegan formula in a compact 3 g pan, sized for both home use and travel without excess packaging.
Each shade name draws from Scandinavian nature, and the formulation reflects the same straightforward approach: clean ingredients, transparent sourcing, and a finish that works with your skin rather than over it. A practical single pan for building a considered eye look, one shade at a time.
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About the brand
IDUN Minerals
IDUN Minerals is a Swedish beauty brand focused on clean, mineral-based makeup and skincare with a commitment to vegan formulations and sustainable practices.
Highlights
- Mono-material all-PE lip gloss tubes
- No microplastics or PFAS chemicals
- Asthma Allergy Nordic–recommended mineral foundation
- Bio-based Green PE (sugarcane) tubes
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